2B products are becoming increasingly complex, presenting a challenge for Account Executives (AEs) who are tasked with explaining intricate technical details and navigating complex sales cycles. Traditionally, Sales Engineers (SEs) have bridged this gap becoming the unsung heroes that provide in-depth product knowledge and technical expertise. (Shout out to Sergey Krayniy , who led Sales Engineering at my company Gigya ). SEs are highly skilled individuals and are expensive to recruit and retain, making it difficult for companies to scale their sales efforts cost-efficiently. Given every board is trying to grow profitability, Sales Engineering resources are stretched thin, lengthening sales cycles and hurting conversion rates.
Enter the era of AI Cognition-as-a-Service (CaaS).
We at Mayfield Fund believe that the next era of AI is about creating intelligent AI agents in the form of digital coworkers or AI teammates that can augment and amplify various roles within an organization. Along those lines, we’re thrilled to announce our Series A investment in DocketAI, a company that embodies this vision by delivering an AI-powered virtual Sales Engineer. DocketAI is an AI teammate that supercharges Account Executives, allowing them to win more, sell smarter, and more effectively.
By leveraging the power of large language models (LLMs) and a dynamic Sales Knowledge Lake™, DocketAI seamlessly integrates into existing sales workflows, providing AEs with just-in-time knowledge to:
DocketAI is led by Arjun Pillai, a repeat entrepreneur and former Chief Data Officer and EVP of Product Management & Data at ZoomInfo and Anoop Thomas Mathew, a repeat entrepreneur and former Sales Engineer. The team’s experiences with B2B sales led them to the conclusion that traditional SEs are not only expensive but also hard to scale, making it difficult for companies to provide the necessary support for their AEs. Docket AI addresses this pain point head-on, offering a scalable, cost-effective solution that enhances productivity and drives sales performance.
DocketAI is more than just a tool; it represents a new era of intelligent, AI-driven sales teammates. By leveraging the power of LLMs and knowledge graphs, DocketAI not only fills the gap left by traditional SEs but also paves the way for a more efficient, effective sales process. As we continue to invest in the future of AI teammates, we are excited to support DocketAI on its journey to becoming the AI teammate for sales engineering.
